Team of Experts
At Peak Values, we go beyond the transaction. Our family of seasoned asset management and financial professionals seek to build long lasting, personal relationships built on solid values of the highest integrity in order to achieve your goals. Everyone in our organization is considered not just an associate or a stakeholder, but rather, a member of the Peak Values family network. We are a passionate group of people who strive to bring a unique, custom perspective to help you achieve unlimited success.
Dr. Michele Bomio
CHAIRMAN
Dr. Michele Bomio
Chairman
Phone: +41 44 533 41 56
Email: michele.bomio@peakvalues.ch
After obtaining PhD degree in Biotechnology from the ETH in Zurich in 1990, Michele established SAM AG. The company became quickly a leader in Sensory Research and employing 80 persons in several international locations. In 2007 Michele sold his company to a private investor and became CEO of Navyboots AG, a leading brand in the segment of premium shoes and leather, the company had annual turnover of CHF 48 Mio and 180 employees. In 2009 Michele became CEO of Thalia Bücher AG, at the time a the leading Bookstore dealer in Switzerland with CHF 48 Mio turnover and 180 employees. Michele spearhead the merger with Orell Füssli AG to become the CEO of Orell Füssli Thalia AG, a company with a total turnover of CHF 240 Mio, 1050 employees, 36 stores and 8 brands. Michele is fluent in Italian, German, English and French.
Jean-Francois Bianchi
SENIOR ADVISOR
Jean-Francois Bianchi
Senior Advisor
Tel.: +41 44 533 41 50
Email: jf.bianchi@peakvalues.ch
Jean-Francois a specialist and a senior consultant in strategy and information engineering. Holds a Master of Press and Communication Management (EFAP, Paris) and a MBA in Strategy and Economic Intelligence (Economical Warfare School, Paris). After beginning his career in communication agency, he became chief of the communication and the external relationship of the Paris Tourist & Convention Bureau. For 20 years, he is senior advisor in communication and strategy, and has created Sensei Communication firm. He is an expert of influence and of influence strategy applied to the fields of civilian and military confrontations. He is associated Professor at the Economical Warfare School (EGE) and acts, as intervener, in several Business Schools, think tanks, associations and companies in France and abroad. He is also a guest lecturer at the Institute of National Defence Advanced Studies (IHEDN-IE). Jean-François is honorary Colonel (Fr, Ar). He graduated from the Army Superior Staff Course (ESORSEM, Paris) as well as the Joint (r) Command & Staff Course of the Canadian Forces College (CFC, Toronto). He is specialized in the area of public diplomacy, and has developed an expertise in military influence (Psyops, InfoOps, Stratcom). As last position, he was attached to the Joint Concept, Doctrinal and Experimental Centre. He participated in various operational missions, in particular in former Yugoslavia and within NATO command structures. Jean-Francois Bianchi is Knight of the French "Legion of honour" with a military title, he holds several other national, foreign and inter-allied decorations
Mr. Mouneer AlAssi
SENIOR ADVISOR – BUSINESS DEVELOPMENT
Mr. Mouneer AlAssi
Senior Advisor – Business Development
Muneer Al-Assi is a seasoned private sector development specialist with over 35 years of leadership experience across the Middle East, he led private sector development initiatives for USAID-funded programs, managing teams across multiple regions to strengthen SME competitiveness, enhance agribusiness value chains, and generate sustainable employment. Muneer has also held senior executive roles in industry, including General Manager of First Armour Co. (KADDB) and founder of National Stationery Industries Co. He has served on several national committees, including the Jordanian National Committee for Competitiveness and Innovation, and held board positions with JEDCO Jordan Enterprise Development Cooperation, ACI Amman Chamber of Industry, and EJABI Euro- Jordanian Advanced Businesses Institute. He holds a B.S. in Economics and Statistics from the University of Jordan and is recognized for his expertise in industry, innovation management, enterprise development, and turnaround leadership.
Dr. Fares Mourad
CEO
Dr. Fares Mourad
CEO
Phone: +41 44 533 4163
Email: Fares.Mourad@peakvalues.ch
Fares has 28 years of experience in various banking fields such as Treasury, Asset Management, Private Banking and Islamic Finance.
World financial institutions such as UBS, Credit Suisse, Commerzbank, Arab Bank, and Bank Sarasin have capitalized on his extensive experience and knowledge. At Arab Bank AG in Frankfurt, Fares was a member of the bank's supervisory board overseeing the strategic direction of the bank. At UBS and Credit Suisse Fares was responsible for developing the Islamic Finance offering while also managing a varied portfolio of mutual funds for clients. During his tenure at Bank Sarasin, he created the first complete and comprehensive Islamic Finance Private Banking platform in Switzerland. Fares graduated from the University of Jordan with a Major in Economics. He holds a post graduate diploma in Islamic Finance from the IIBI and has an Executive Masters degree in Economic Intelligence and Strategic Management from the Ecole de Guerre Economique. Fares is fluent in English, German, French and Arabic.
Susanne Otto
SENIOR ADVISOR – DEVELOPER DATA-DRIVEN STRATEGIES
Susanne Otto
Senior Advisor – Developer Data-driven Strategies
Susanne is a business executive with over 20 years of international experience driving growth for leading global brands across FMCG and financial services. She specializes in developing data-driven strategies that build client and consumer engagement, drive loyalty, and grow market share.
With expertise in premium and selective distribution markets, Susanne has a proven record of leading end-to-end marketing strategies and spearheading advanced analytics initiatives—leveraging machine learning to predict client behavior and tailor engagement. She combines a deep understanding of consumers and clients with innovative tools to deliver measurable business impact. Fluent in English, German, and French, Susanne brings a global perspective to marketing leadership and localized execution.
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